To start at square one, property owners should care about making apartments smart because the IoT revolution has turned into the IoT status quo.
At the current phase of the connected home movement, resident access to an all-in-one suite of smart devices is considered less of a luxury amenity, and more of a “make or break factor” for many modern apartment searches.
To put things into perspective, In a recent survey, a reported 86% of millennials responded that they would pay more in monthly rent for a unit with automated or remotely controlled devices.
At the end of the day, attracting reliable, high quality residents who understand the value of smart devices becomes a win-win for your property.